“Will Scott keeps you engaged, explaining how he first became a "Culture Czar" then leading you through his 9 Deeds in 90 Days program. The book is a great read, easy to follow with workbook exercises to help you take the knowledge provided and apply it in your organization.
Workers at companies with a strong cultural identity don't think of themselves as just "workers" and instead feel like part of something bigger, maybe even something important. The difference between "just a job" and the place you love to work is better efficacy and efficiency, great team relationships and even a better hiring process.
If you don't have the right culture in your organization, read The Culture Fix and learn just how to get started!”